#SMDay: 45 Social Media Facts You Probably Didn’t Know

  1. Facebook tops Google for weekly website traffic in the U.S
  2. 1 in 5 couples meet online
  3. Kids are now learning on iPads not chalkboards
  4. If Facebook were a country it would be the 3rd largest in the world
  5. In social media you must “Activate your fans, don’t just collect them like baseball cards.” – Jay Baer, Convince & Convert
  6. 95% of companies that use social media for recruitment use LinkedIn
  7. 69% of parents are “friends” with their kids on social media
  8. YouTube is the 2nd largest search engine in the world
  9. Every minute 24 hours of video are uploaded on YouTube
  10. If Wikipedia was made into a book it would be 2.25 million pages long
  11. 90% of consumers trust peer reviews, only 14% trust advertisements
  12. The fastest growing segment on Facebook is 55-65 year old females
  13.  What is SMO?
  14. 25% of search results for the World’s TOP 20 largest brands are links to user-generated content
  15. We no longer search for the news…the news finds us
  16. More than 2.5 million websites have integrated with Facebook
  17. 42% of mobile users share multimedia via Facebook
  18. Smartphone users log an average of 77 minutes per day using apps on their phones
  19. 40% of Twitter users regularly search for products on Twitter.
  20. 90% of marketers use social media channels for business
  21. Only 22% of businesses have a dedicated social media manager
  22. “If content is king, then conversation is queen” – John Munsell, CEO of  #SMDAY Bizzuka
  23. 23% of Fortune 500 companies have a public-facing corporate blog
  24. 53% of small businesses are using social media
  25. 60% of users on Pinterest are female
  26. Over 20% of Facebook users are on Pinterest daily
  27. The average twitter user has 126 followers
  28. Over 40% of Twitter users do not tweet ANYTHING
  29. Facebook has over 901 million monthly active users
  30. 42% of Americans watch TV while they’re on their laptops, smartphones or tablets
  31. 55% of women tweet while watching TV
  32. 36% of social media users post brand-related content
  33. Which came first, SEO or social media?
  34. In today’s world “You are what you tweet” – Alex Tew, Monkey Inferno
  35. 25% of Facebook users don’t use any privacy controls
  36. Student is the number 1 occupation of Google+ users
  37. Majority of tweets are only 40 characters long
  38. LinkedIn members include Executives from every Fortune 500 company
  39. Social networking accounts for 1 of every 4 minutes spent online
  40. Do you know peak times to post on Facebook and Twitter? We do. 
  41. Twitter has more search queries per month than Yahoo and Bing combined
  42. 15% of 16-24 year olds prefer to receive customer service via social media over any other method
  43. Globally more people own a mobile phone than toothbrush
  44. By 2014 mobile internet use should overtake desktop internet use
  45. There are more than 1 billion photos uploaded to Instagram


B Culture Media launched a new microsite to support @Mashable’s Social Media Day (#SMDay) that is happening across the globe in most areas on June 30, 2012. To help promote the use of the hashtag #SMDay, B Culture Media built a site with the objective of aggregating all social #SMDay conversations taking place via Twitter and all pictures posted on Instagram from fans and followers across the globe using #SMDay.

The site also provides direct access to other #SMDay platforms, as well as giving fans the ability to find a local #SMDay Meet-Up, which are taking place in Mashable communities all over the world in order to amplify the #SMDay festivities.
The site launched today on 6/20 and will stay up after the official Social Media Day in order to continue to bring fans together all over the world that were a part of the 3rd annual Mashable Social Media Day.