Luxury Daily’s Luxury Women to Watch 2013

Luxury Daily’s Luxury Women to Watch 2013

It’s official! One of our own has been named one of the 25 women to watch in 2013 by LuxuryDaily. Brittany Mills, BCM’s Director of Client Services, has been titled one who is expected to make a difference in luxury marketing and retail for 2013. Please read the note below from LuxuryDaily and the Editor. … Continue reading

Rethinking The Mobile App “Walkthrough”

Rethinking The Mobile App “Walkthrough”

Originally posted on TechCrunch:
Lately, it seems that many mobile apps, upon first launch, are stepping users through multi-screen “walkthroughs” where all the features of the app are demonstrated, painstakingly, one-by-one. Worse still, are those overlays of help screens that appear at start up, with the scrawled handwriting, circles and arrows best left on whiteboards…

Simple Digital Tricks: Blogging and How to Boost SEO Efforts

Simple Digital Tricks: Blogging and How to Boost SEO Efforts

This is a quick blog to give up and coming companies a few simple tricks that can greatly help and absolutely lend towards the effort for your organization to increase your organic placement through using keywords in creative ways. SEO is still a very important tool to help reach marketing goals. The first tip here … Continue reading

Facebook Talks App Traction: 350 Apps Have 1M+ Monthly Actives On Site; Facebook Now Integrated In 200K Mobile Applications

Originally posted on TechCrunch:
Facebook today announced new numbers related to Facebook app usage on its site, as well as its integration into mobile platforms like iPhone and Android. The company said that there are now over 350 apps on Facebook.com that each see more than 1 million monthly active users. The company also said…

New Brand Partnerships with Someecards – brilliant!

New Brand Partnerships with Someecards – brilliant!

With the never ending desire to produce the next “viral” piece of content – some brands like Home Depot, Clorox and Retailmenot have decided if you can’t beat them, join them! Someecards has a great model; create hilarious cards that people can instantly share via their favorite social networks. Luckily, it has been extremely successful … Continue reading

A New Photo Editing App That Gives Your Brand a Personality

A New Photo Editing App That Gives Your Brand a Personality

As brand marketers, we are always looking out for new ways to engage our target demographic and to build a new fan base to convert into customers, advocates and influencers. We find a platform that is being used by the masses and then figure out how we can fit this into our brand story. We … Continue reading

Hurricane Sandy and Social Media

Hurricane Sandy and Social Media

Hurricane Sandy brought waves of relentless devastation and destruction to the upper East Coast and the surrounding areas. Millions were without, and still are without electricity and other necessities, but the power of social media is still present. Thanks to this article found on Floating Sheep, we see the number of tweets sent out during … Continue reading

Hurricane Sandy: How can we better prepare for disasters using technology?

Hurricane Sandy: How can we better prepare for disasters using technology?

Hurricane Sandy may have tested our skills beyond what we could have ever imagined…this past week has been a humbling experience to say the least. Hurricane Sandy left many areas in the Caribbean, Connecticut, New York/NYC areas, and New Jersey crippled. Living in Jersey City I have seen first-hand the damage that was done by … Continue reading

Is Technology and Data Spooky?!

Is Technology and Data Spooky?!

Let’s be real. Technology is getting creepy. It’s the scary teacher from grade school that somehow always knows what you’re doing even when she isn’t even looking at you. It seems to be watching our every click spanning the vast universe of the Internet. Companies are focusing on developing technology that processes all of our … Continue reading

Would You “Like-A-Hug”?

Would You “Like-A-Hug”?

What’s better than logging into Facebook, to discover that there’s a new message in your inbox, or a dozen friend requests waiting for your approval? Social media has become an integral part of our lives, something that we literally thrive on.  But what would you think if the social media craze turned physical? A project … Continue reading

YouTube Now Offers More In-Depth Analytics, Including Time Watched And Annotations Reporting

YouTube Now Offers More In-Depth Analytics, Including Time Watched And Annotations Reporting

Originally posted on TechCrunch:
YouTube just announced a number of updates that will allow video creators to see more in-depth analytics for how users are watching their videos. YouTube’s analytics now, for example, put a stronger emphasis on audience engagement and allow publishers to see an estimate of how many minutes a video was watched…

How Klout Calculates Their Score

How Klout Calculates Their Score

Klout’s Vision To enable everyone to discover and be recognized for how they influence the world. With the rise of social media, the ability to impact others has been democratized. Klout measures your influence based on your ability to drive action on social networks. The Klout Score is a single number that represents the aggregation … Continue reading

Don’t Get Scammed on Facebook

Don’t Get Scammed on Facebook

You’ve probably seen them appear in your news feed. Offers so good, they can’t possibly be real. Or, maybe the old “they’re going to start charging to use Facebook…” Or maybe the shocking celebrity sex tape. OMG! As Facebook now has over 1 billion users, the temptation for criminals, scammers, and hackers will only continue … Continue reading

iPhone 4S vs. iPhone 5: Is It Worth It?

iPhone 4S vs. iPhone 5: Is It Worth It?

Apple junkies have been lining up to get their hands on Apple’s newest release of the iPhone: the iPhone 5. While other companies have mocked Apple’s following regardless of the specifications, functionality, or price, simply because it has an apple on the back, there are many legitimacies to the latest update as well. Here is a … Continue reading

The ONE

The ONE

Mobile technologies have changed drastically in recent years. We have graduated from the colorless flip phone to “smart” devices that are the epitome of present times. Designer Yejin Jeon took the mobile concept and flipped it on its head. What was the end result? The ONE. ONE is a unique mobile design; a pen shaped … Continue reading

A iPad App That Stops Time #TourneauMinutes

A iPad App That Stops Time #TourneauMinutes

Okay, so it doesn’t really stop time, but you can get lost in this app! Tourneau, the U.S.’ largest luxury watch retailer, has joined the ranks of some other luxury marketers by creating an exclusive iPad experience for their target market of users. The Tourneau Minutes publication is delivered to customers’ mail boxes in magazine … Continue reading

30 Ways in 30 Days: Sseko Designs

30 Ways in 30 Days: Sseko Designs

  How often have you heard the old phrase “there’s more than one way to skin a cat”? Be it that this popular phrase is totally true, Uganda-based company, Sseko Designs has put a whole new spin on the saying. According to their August campaign, 30 Ways in 30 Days, obviously there’s more than one way … Continue reading

Bic for Her: Satirical Backlash

Bic for Her: Satirical Backlash

  Remember the Three Wolf Moon T-shirt fad that swept across the Internet a few months ago? It all started with a fictional review on Amazon.com that claimed the shirt had mysterious powers to attract women. The comment was satirical, as many find the shirt ugly. Turns out, it became so popular, the factory producing … Continue reading

Police Scanners & Twitter: Makes Sense, Right?

Police Scanners & Twitter: Makes Sense, Right?

After reading an article about a Venice-based (California) Twitter account that live-tweets crime, accidents, fires, etc., I will admit, my curiosity was piqued.  It turns out there are plenty of accounts playing similar roles. The account mentioned is @Venice311. Over 23,000 tweets, with over 8,000 followers. Here’s a good tweet from yesterday: In the age … Continue reading

Back-To-School Mobile Fashions

Back-To-School Mobile Fashions

With millions of students heading back to school, lets take a look at school themed phone cases. From favorite toys to your favorite subjects – see how technology, education and creativity collide. 1. Relive your Etch-n-Sketch days with this Iphone case courtesy of iFoolish. Having a dull moment? Flip your mobile to have a full … Continue reading

Ben & Jerry’s: Wanna Spoon? Facebook App

Ben & Jerry’s: Wanna Spoon? Facebook App

Wanna spoon? Through Facebook? How is that possible, you ask? Ok, we admit, it’s not the same snuggly sensation you get with your significant other right before you fall asleep or while you’re watching Top Chef, but still, a pretty cool app idea. To promote Ben & Jerry’s newest addition their menu – Greek frozen yogurt … Continue reading

The Olympics Total Twitter Stats

The Olympics Total Twitter Stats

The 2012 London Olympics are over. Let’s all hum the theme one more time in our heads, as I’ve been doing daily. Go ahead. Dum-dum-da-da-dum-da-dum-dum… We saw a lot of drama, competition, and of course, the Spice Girls. Lots of the Olympics-related buzz was hosted on Twitter. Lots. According to Twitter, the 2012 Olympics generated … Continue reading

6 Tips for Improved Twitter Experience

6 Tips for Improved Twitter Experience

Twitter is taking the social media world by storm with no signs of slowing down in the future. As flocks of media heads join Twitter daily, staying afloat amidst a sea of tweeters requires more effort. Here are a few tips to help take your account to the next level: 1. Announce to existing networks … Continue reading

Solar: Weather App Adding Color to the Forecast

Solar: Weather App Adding Color to the Forecast

  Hollr Inc. takes weather to a whole new level with iOS app, Solar. The app presents the forecast in an array of vivid colors and animation that is meant to make the user ‘feel’ the conditions. The beautiful color display is the standout feature and lies at the core of Solar’s growing popularity.  It’s … Continue reading

Don’t Get Kicked Off Twitter

Don’t Get Kicked Off Twitter

By now, we’ve all heard of Independent journalist Guy Adams having his Twitter account suspended (by Twitter). UPDATE: Twitter has since reinstated Guy’s account (@guyadams). Here’s the tweet that was a no-no, supposedly: Some complained that being able to criticize anyone or anything or any brand or any network was part of Twitter’s purpose. Everyone … Continue reading

‘Socialympics’ 2012?

‘Socialympics’ 2012?

With the 2012 London Olympics officially in full swing, the games are the headline of every news source as well as the topic of every conversation. With an estimated 40 million Americans tuning into Opening Ceremony alone, it is pretty evident that we are excited, and ready to cheer on our favorite team as the … Continue reading

The Great Survey (AskMen): The Internet Age

The Great Survey (AskMen): The Internet Age

AskMen recently polled men in various subjects from drink orders to fashion statements to careers. The Great Male Survey 2012 Edition gives a good insight into the male mind, especially into some aspects of the digital age. According to AskMen, 79 percent of men still prefer to pursue women face-to-face, but a surprising 21 percent … Continue reading

Elevating How You Can be Seen. Heard. Known.

Elevating How You Can be Seen. Heard. Known.

SHK (Seen. Heard. Known.) is a subsidiary project of B Culture Media. The new site that just launched this week, SeenHeardKnown.com, is a content-rich online magazine, which will be a major differentiator for the agency (and vice versa). SHK will be another way for the clients on the agency side to be elevated with our … Continue reading

Trending Topics: Do Your Research

Trending Topics: Do Your Research

CelebBoutique learned the hard way to always check why a topic is trending on Twitter, or learn to manage their social media in-house, or hire a reputable digital media agency to do such a task (see: B Culture Media). When the hashtag #Aurora begin trending in response to the tragedy at a midnight showing of … Continue reading

The Olympic Athlete’s Hub

The Olympic Athlete’s Hub

With Opening Ceremony only a week away, people from all over the world are making sure they are connected to the games, in every way possible. Millions are flocking to the online and digital worlds, in hopes of getting one step closer to the global event and it’s participants. To experience the best of the … Continue reading

(RED)

(RED)

Every day, 1,000 babies are born with HIV.  (RED) aims to get that number to “close to zero” by 2015. How (RED) works: Originally created by Bono and Bobby Shriver, by aligning with The Global Fund, which uses 100 percent of donations (with no overhead taken out) to finance HIV/AIDS programs in Africa, (RED) allows … Continue reading

Navigate & Connect with Tehula

Navigate & Connect with Tehula

It’s so easy to make plans for Friday night but it’s a troublesome task to find your friends in the nightlife commotion and crowds. Thankfully the chaos stops here. With Tehula, pinpoint your friend’s exact location in a snap. The app allows the user to send a customizable text message with a link to the … Continue reading

The New Look of Foursquare – #AllNew4square

The New Look of Foursquare – #AllNew4square

Foursquare just updated the interface of their app – calling it an “Extreme Makeover.” They are making the interface not only easier to share your adventures with your friends, but to also save those experiences. They also announced that besides the cosmetic changes, it is even faster than before – thank goodness! Here are the … Continue reading

Coffeemeetsbagel.com

Coffeemeetsbagel.com

As you’ve probably heard via a Match.com commercial, 1 in 5 relationships begin online. That’s a pretty high number in my opinion, and depending on your perspective, the trend is good or bad. As a 20-something year old, I’ve witnessed several of my friends join online dating sites with mixed results, which may have something … Continue reading

In Love with WeHeartIt.com.

In Love with WeHeartIt.com.

Most women can barely go a day without saying those three little words: “I love it!” Ironically, my Internet adventures brought me to a refreshing site appropriately called Weheartit.com, where I have been in love since the first click.  Weheartit.com shares a similar concept with Pinterest, while taking love and visual imagery to the next … Continue reading

London 2012: Get Social!

London 2012: Get Social!

The 2012 London Olympics have been called the world’s first “social games” by some. Will they actually be that “social?” Good question; however, there’s no denying the influence Facebook, Instagram, Twitter, and YouTube will have. 2008 was the last Olympic games (Beijing). In Internet-years, that is a long, long time: a long enough time for … Continue reading

Psychology of Digital and Social Networks

Psychology of Digital and Social Networks

Let’s spark some thought for the week after the (short) July 4th holiday and (hopefully) a lot of celebrations well into the weekend… How much do marketers relate back to the psychology elements to marketing? At BCM, we have been discussing this a lot as of late. It’s intriguing to think about how much psychology … Continue reading

5 Tips to Surviving Google Penguin

5 Tips to Surviving Google Penguin

Amidst the destruction left by Panda, Google introduced the world to Google Penguin in April, leaving many troubled and anxious as to what was coming. In a nutshell, Penguin is an algorithm designed to eliminate black hat SEO strategies and web spam. Penguin’s central purpose is to encourage quality content with the goal of promoting … Continue reading

Who Said Press Releases Can’t Have POP?

Who Said Press Releases Can’t Have POP?

There is certainly a pun used here, and definitely meant to be one! Sure, press releases have been around for how long (Wikipedia says the first one was written and sent out onto the “wire” in 1906- First Press Release – Wikipedia), but how have they evolved over time? Above is a great example of … Continue reading

Originally posted on TechCrunch:
Google runs a Developers Live video channel for its developer ecosystem, and, starting today, Facebook will offer a very similar service under the Facebook Developers Live moniker. Starting today, the new channel will feature “the latest news, tutorials, speaking sessions and more.” The channel, Facebook says, will feature both pre-recorded videos and…

Originally posted on TechCrunch:
Ubuntu’s recently announced mobile operating system certainly has some panache, which has prompted more than a few nerds (myself included) to become enamored with it. Thankfully, Canonical founder Mark Shuttleworth has just recently given us a clearer idea of when to expect it — he told the Wall Street Journal that…

Originally posted on TechCrunch:
This year’s CES may have been about startups more than ever before, but over the last few years, the car industry has also increased its presence at the show. In previous years, we heard a lot about the connected car, but until now, those cars remained virtually closed to developers. In…

Originally posted on TechCrunch:
[tc_5min code=”517638133″] Here’s a novel way to keep track of your wallet, your cat, or, yes, your keys. Jimmy Buchheim stopped by the the TechCrunch booth at the Consumer Electronics Show to demo StickNFind, a bluetooth sticker technology that you can use to track almost anything. Once you’ve attached the sticker…

Originally posted on TechCrunch:
Twenty twelve was a big year for tech news. Facebook went public, Instagram was purchased for $1B, and Apple released rehashes of previous products. But that’s just a small sampling. The list that follows is which stories you, our fantastic readers, read the most throughout the last year in order of their popularity.…